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Facebook Marketing Strategies: Page Customization and Marketing


Facebook is the largest social networking website which was launched in February 2004 that is operated and privately owned by Facebook, Inc. facebook is platform to interact with friends and keep up on what they are doing. Once a friend will be added to your facebook friend list, the person will get updated whenever they will post any kind of status. People join the Facebook groups to meet people and facebook pages reflects a social platform to create awareness about the product / business / organization / band / group / cause / celebrity / etc.

What the statistics say

People on Facebook

More than 900 million users are active on facebook, an average user has 130 friends, more than 900 million objects that people interact with (pages, groups, events and community pages).

Activity on Facebook

More than 900 million objects that people interact with (pages, groups, events and community pages), Average user is connected to 80 community pages, groups and events, On average, more than 250 million photos are uploaded per day.

Global Reach

More than 70 languages available on the site, Approximately 80% of users are outside of the United States, Over 300,000 users helped translate the site through the translations application.


On average, people on Facebook install apps more than 20 million times every day, Every month, more than 500 million people use an app on Facebook or experience Facebook Platform on other websites, More than 7 million apps and websites are integrated with Facebook


More than 400 million active users currently access Facebook through their mobile devices, More than 475 mobile operators globally work to deploy and promote Facebook mobile products.

Facebook Page Designing and Marketing

Facebook Pages

creates awareness among fans and consumers, and it became an social platform for marketing of a business, cause, brand, product, group or organization. A facebook Page reflects as a website where one can list the business or organization details and keep customers or fans up-to-date with happenings, new products, and other news. When a facebook user “Like” the Page, they’ll see your posts in their News Feed, plus their friends will be notified in their News Feed that you “Like” a specific Page. Given that the average user has 130 friends, the potential exposure and buzz is something to be desired, for sure. To attract millions of users your business must have presence on facebook. Thus you must have a facebook page to update and create awareness about your product / service / business or a brand. facebook provides very good opportunity for business owners, not all but most marketing consulatants lack specific understanding of the extensive features of facebook pages. We provide effective facebook marketing solutions to marketing consultants, corporates, branding agencies, online reputation consultants as per their requirement to their business. Facebook offers a great opportunity for small and medium businesses to really compete with the big brands, because facebook marketing is all about engagement - you get to hear from real customers and they get to see the people behind the company. Interesting, regular engagement will get people talking about your brand – and buying your products and services.

How facebook can be used
  • Build strong social relationship with existing and future customers
  • Updating news, product, services and company information about your company
  • Create awareness about the offered services and packages
  • Publicizing the latest offers or special deals
  • Sharing pictures and videos
  • Engagement of fans through debates
  • Listening to what the market trend is saying
  • Improving and engaging existing customers in new and improved ways
Easy Steps for facebook marketing
  • Getting best and attractive facebook marketing page
  • Marketing of target fan through facebook marketing, advertisements and other marketing techniques
  • Engagement of fans through unique, viral and quality contents
  • Influencing the friend of existing fans
Facebook Marketing Project Strategies and Development Process
  • As best as possible facebook marketing page designing
  • Competitor analysis of the business
  • Identifying the specific needs of the target group
  • Emphasis on specific target groups as per requirement
  • Professional campaign to creat awareness about products/services
  • Higher popularity of the brand and business
  • Higher lead generation for your business
  • Campaign tracking and Reporting